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Vincent Froidevaux

Royal Enfield - 107

Royal Enfield - 107

WHAT IS A CRUISER BIKE? 

First, it is a comfortable bike for long rides to enjoy the adventure. And usually, a comfy bike is not the most beautiful and exciting motorbike. 

Second, when you say cruiser, you think immediately about American motorcycle brands with their outrageous style and strong identity that everybody copies. I want to be different! 

So, my dream cruiser must be exciting to show with it is own identity. To fit with me, it must be modern-looking and inspirational for young riders. 

To start the project, I decided to take my inspiration from the roots of motorcycle history. Back in the 20’s/30’s, the motorcycle was a utility vehicle, the riding position was quite similar with the cruiser riding position and the design had a strong character. Moreover, Royal Enfield has that past. 

My own legend is designed from the essence, no unnecessary part, and honest materials. I merged that authentic vision with a modern and unique design. Fenders slash cut and closed wheels give an innovative look to the bike and contrast with its classic proportions. 

Sober but mechanical, classic but unique, honest but surprising, authentic but colorful, comfortable but attractive… My dream legend enhancesthe Meteor 350 corewithmodernity and classism.